Play beyond the brick

“Our strength comes from concentrating on the idea. Dig deep, range wide – and the ideas will come.”

Godtfred Kirk Christiansen, second generation owner of the LEGO Group, 1955

About us

The LEGO Group was founded in 1932 in Billund, Denmark. Ever since, the LEGO brand, driven by the LEGO Group, has developed rapidly.
Over the past decades, the LEGO Group has expanded its global presence and the LEGO brand has become a well-known and highly trusted brand across global markets. In light of the development of the LEGO brand, the LEGO Brand Group was established in 2017 to protect, develop and leverage the full potential of the LEGO brand. LEGO Brand Group exercises the owner-governance of the LEGO brand across all the LEGO branded entities primarily through the board of directors of the entities – the LEGO Group, the LEGO Foundation, LEGO Education, LEGO House and LEGO Ventures. All LEGO branded entities are committed to the development of children through playful learning under the shared mission to Inspire and Develop the Builders of Tomorrow. LEGO Ventures, founded in 2018, seeks to invest in entrepreneurs, ideas and startups that sit at the intersection of creativity, learning and play in a manner that aligns with this shared LEGO mission and supports the goal to reach as many children worldwide as possible with high quality, creative play and learning experiences.
LEGO Ventures believes that play is critical to growth and development, stimulating children’s imagination and creative expression – and we know we are not alone! Whether your company is at seed stage or ready for growth, LEGO Ventures is here to help take it to the next level!
Connections that Matter

LEGO Ventures is dedicated to speeding up innovation by connecting entrepreneurs to the resources, relationships and industry expertise they need to succeed.

Domain Expertise

Unparalleled knowledge and understanding of the children’s consumer and education markets. From the LEGO brand and bricks, to LEGO Education, through to additive manufacturing, The LEGO Group is a robust vertically integrated company and we are committed to helping inject that expertise into our portfolio companies when and where it is needed.

Powerful Network

Ranging from decades long partnerships with some of the world's leading academic institutions to our successful franchise of Hollywood movies, LEGO Ventures is at the ready to connect our entrepreneurs to our global network.

Global Presence

The LEGO Group is present in 130+ countries, with manufacturing facilities and offices around the world. We have a deep understanding of international markets, with local experts across the globe.

“Our idea has been to create a toy that prepares the child for life – appealing to its imagination and developing the creative urge and joy of creation that are the driving force in every human being.”

Godtfred Kirk Christiansen, second generation owner of the LEGO Group, 1955

Alexis Horowitz-Burdick

Managing Director of LEGO Ventures

Managing Director of LEGO Ventures based between Copenhagen and Billund, Denmark. Alexis is interested in the future of play, robotics, blockchain applications for kids and life-long-entrepreneurship.. Alexis spent the previous decade based in Singapore where she founded 3 companies spanning from consulting to e-commerce. She exited her last company (Luxola) in 2015 to LVMH after which she became Managing Director for Sephora Southeast Asia. Alexis holds a masters degree in Political Science from San Francisco State University. She is consistently rated “most clumsy” by her colleagues and friends.   Unlike most of her colleagues Alexis did not grow up with LEGO and has only realized recently that in fact EVERYTHING IS AWESOME! She enjoys making homemade pasta, feeding that pasta to friends and occasionally running to work off all that pasta.

Jamie Beaumont

Partner at LEGO Ventures

Partner at LEGO Ventures based in London, UK. Jamie holds a deep interest in education, creativity and how technology is rapidly changing both the skills people need and how we learn. Jamie joined LEGO Ventures in 2019 from Kano Computing. He spent 10 years as a CFO during which time he led an MBO, take-private and multiple fundraisings. Jamie started his career at PwC where he qualified as a chartered accountant and also spent 4 years advising on mergers and acquisitions before leaving the city to take up his first CFO role. Jamie holds a first class degree in Economics and Management from the University of Oxford. Indoctrinated since birth, Jamie is a lifelong but long suffering Spurs fan. He’s also an avid foodie splitting his time evenly between experimenting in the kitchen and enjoying as much food as he can wherever he goes.

Rob Lowe

Head of Value Creation

Head of Value Creation, based in London. Prior to joining LEGO Ventures Rob worked at the LEGO Group as Senior Director in Digital Consumer Engagement, and was responsible for developing  and growing LEGO Group’s connected digital ecosystem, in particular launching LEGO Life – a safe social network for kids where they can share their creativity with each other, which reached 8m users in 2018.  Before the LEGO Group, Rob worked in marketing at Nintendo of Europe where he launched the Wii, Nintendo DS and Nintendo 3DS in the European market, and also at BBC Studios where he led physical and digital product development and marketing around their consumer products business.  He is passionate around the kids’ technology and gaming space, and finding new and innovative ways for kids and families to learn through play.   He lives in Caversham in the UK with his partner and three young daughters, loves classic Alfa Romeos and retro video games, watching Queens Park Rangers and going for runs with his dog Bowser.

Michael Stahl

Head of Incubation

Head of LEGO Ventures Incubation Studio. Based in Billund but operating globally. Michael is interested in equipping children around the world with the skills and capabilities they need in a rapidly-evolving and technology-mediated world which will allow them to become creative problem solvers and fulfil their potential – both  individually and toward society. He joined LEGO Ventures in 2018. Michael has spent the last 15 years working with innovation and kids – ranging from founding an early stage MedTech startup to leading the development of Interactive Playgrounds, and for the last 9 years, working on multiple innovation projects within The LEGO Group. With two wonderful kids, Michael has developed a large back-catalogue of incredibly bad dad-jokes. Michael is as Danish as it gets and has been a loyal brand ambassador of LEGO since the age of two, which shaped his childhood dreams of studying engineering and the desire to work for LEGO; Michael is now living the dream!

Jiazi Guo

Partner at LEGO Ventures

Partner at LEGO Ventures covering North America and based in San Francisco, California. Jiazi is interested in Ed-Tech startups, robotics, artificial intelligence within children’s toys, and various cross border investment opportunities. Previously, Jiazi was a technology investor at Tsingyuan Ventures where she was responsible for deal sourcing, due diligence, closing investment transactions and post-investment management until exit. Prior to Tsingyuan Ventures, Jiazi was part of the FX trading team in Wells Fargo trading USA and International FX, currency forwards, SWAPS, derivatives, and OTC instruments. Jiazi received her bachelor’s degree from the University of California, Berkeley. Even though Jiazi is not 11 years old anymore, in her spare time she loves playing with LEGO and is currently building LEGO Taj Mahal (comprised of over 6000 pieces)! Her other hobbies include “perfecting” her own “DJ JZ” electronic music style and her “JZ” urban dance moves.

Morten Vestergaard Andersen

Partner at LEGO Ventures

Partner at LEGO Ventures covering North America and based in San Francisco, California. Morten is passionate about innovations that enable children across the globe to express their imagination and creativity through joyful play and learning experiences. After finishing his master’s degree in Business Administration, Morten spent a short stint in management consulting and later 2 years in the internal strategy team at the LEGO Group. Most recently he spent a year and a half in San Francisco on behalf of the LEGO Brand Group. Morten has a life-long passion for enhancing the opportunities for children and has previously taught kindergarten and primary school in Guangzhou, China as well as done volunteer work with the Danish Save the Children Youth department. In his free-time, Morten enjoys running, spending time with his family, etc. [insert the usual tropes here]. Beyond these, Morten is a restless soul who enjoys roaming around exotic countries with no particular purpose beyond the adventure itself. Oh, and having grown up on a small farm, he has a special fondness for cute animals.

Josh Zhou

Partner at LEGO Ventures

Partner at LEGO Ventures covering Asia Pacific and based in Hong Kong. Josh is passionate about products and services that deliver innovative and playful experiences to children and foster close parent-child relationships. Prior to joining LEGO, Josh worked in Shanghai with China Media Capital Partners (CMC), China’s leading investment fund in media, entertainment and consumer goods, where he was a core member of CMC’s venture investment team. He also spent time in Credit Suisse (Hong Kong) Investment Banking Division and Hony Capital. Josh received his Bachelor of Arts degree from Brown University and MBA degree from the Wharton School, University of Pennsylvania. Josh is an avid global traveller with strong interests in arts and history. He loves chilling in café's on the weekends, cooking Asian food, and getting sweaty in a fitness studio.

Charles Madon

Partner at LEGO Ventures

Partner for LEGO Ventures based in London, covering EMEA. Charles’ main focus is on European investments, and seeks opportunities that help release his inner child. Having spent years at summer camps in Canada, Charles has seen firsthand the positive effects out-of-box education tools can have on the development of children. Prior to LEGO, Charles worked in London with Atami Capital, a privately-backed VC office with a global investment mandate (Lyft, Carousell, Digital Risks, 90 Seconds, AirSorted, Simba, Waldo, Dahmakan). He also spent time in the securities division of Goldman Sachs and investment divisions of RBC and TD Bank. Prior to a career in finance, he worked at iSentium Technologies as an analyst and product manager, experiencing first-hand the daily lives of startup entrepreneurs. Charles holds an MBA with Distinction from the University of Oxford, a Bachelor of Commerce from McGill University, and is a CFA charterholder. When he isn’t hopping between European hubs, Charles enjoys playing rackets, skiing, trying new wines, and hanging out with Hank (no, not his dog – his BBQ).

Josephine Kruse Sørensen

Junior Associate at LEGO Ventures

Junior Associate in LEGO Ventures based out of Billund. Josephine is curious about new technologies and new ways of learning through play while simultaneously equipping children with skills for the future. She joined LEGO Ventures in 2019 and has been with LEGO since 2013. Previously, Josephine worked as an IT project manager with LEGO after finishing her masters degree in Corporate Communication from Aarhus University in 2015. She started her professional LEGO adventure alongside her studies after having returned from a semester abroad in Hong Kong.

Paola Fraga

Student worker at LEGO Ventures

Student worker supporting the LEGO Ventures team based out of Billund. Paola is interested in human development and excited about how creativity, learning and play can be combined to change the way we live and grow. She started her career at LEGO in the LEGO Ventures team in 2019 and as a soon-to-be graduate in Business Administration and Marketing, she has been working in different projects within marketing strategy and consumer psychology. Besides exercising and hanging out with friends, Paola also likes to pretend she is a photographer and take artsy photos with her camera.

The team

Meet our team.
Click on the teams to read more.

Investment areas

LEGO Ventures focus’ its investments across four core segments, always with a focus on “learning through play”.
Education Technology

The Education Sector is on the brink of a massive transformation driven by the rapid technological developments. However, most children are still taught in systems that are outdated. LEGO Ventures believes that the current market dynamics represent a significant opportunity to invest in education technologies and companies that can influence the way children are engaged and retained through early education. Enabling technologies should have the agility to scale globally while companies targeting end users should be playful and foster curiosity, collaboration and open-ended problem solving.

21st Century Skill Development

Children of today need to be prepared for the society of tomorrow! In the era of the fourth industrial revolution, LEGO Ventures believes skills like creativity, curiosity, critical thinking, collaboration, confidence and empathy will be more important than ever before. LEGO Ventures is looking to invest in consumer-focused companies, who share our belief and who are providing innovative offerings, focusing on developing these essential life skills for the 21st Century.

New Play Spaces

LEGO Ventures believes children’s play spaces are fundamentally changing; parents and children are demanding deep and immersive play experiences which seamlessly transcend across space and time whilst engaging the entire family. LEGO Ventures looks to invest in companies that enable creativity and play across time and physical spaces, specifically focusing on connected toys with digital-physical integration, location-based play away from home, immersive outdoor play and solutions bringing parents and children together in play.

Creative Making

Creative confidence and ability will be core attributes for the future workforce. However, today most children rely on directed creative processes that leave little room for creative freedom. This has led to a decline in creativity scores amongst children worldwide. With the vision of democratizing creativity, LEGO Ventures will look to invest in consumer-focused companies that empower open-ended physical and/or digital creativity.

Additionally, LEGO Ventures looks at enabling technologies like AR, AI and Voice as well as disruptive business models across the globe.
Size and Stage

LEGO Ventures currently has teams in Silicon Valley, Europe and Singapore. We are size and stage agnostic with an ability to write checks at any stage in a company's lifecycle.

Lead or Follow

LEGO Ventures will seek partners across the globe who have the same interest in reaching more children with innovative technology and learning through play concepts. In doing this we are prepared to both lead and follow funding rounds.

Long term commitment

LEGO Ventures seeks to partner with its portfolio companies for the long term. We are patient capital with the means to provide follow on funding to our entrepreneurs.

Our portfolio

Here are some of the companies we have invested in.

Careers

Come work with us!
Marketing Manager (London) Read more
Investment Associate (APAC) Read more
Investment Associate (America) Read more
Investment Manager (America) Read more
Investment Associate (EMEA) Read more
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